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Why KnotMagic?
Because, it’s Not Magic, and We Will Show you.

As an owner or executive, you are called upon to wear lots of hats, essentially touching every functional area of the business. And every day, you have the best of intentions to take that next step and make progress on your growth plan both with your customers and your team.  Then reality sets in, you get swamped working “in” the business and putting out fires instead of working on your strategic plan and where to grow next.

Finding and securing new revenue growth can be hard. We know because we’ve done it. That’s why KnotMagic was created. To untangle the complexities of business development and to support business owners, executives, and entrepreneurs by reducing the number of sleepless nights spent worrying about revenue growth and how to build a team that can sustain it. We make choosing the path clear, promote action and accountability, and learn as we go to continuously improve.

Meet Julie. Lifelong Learner. Coach. Implementer.

Julie is naturally curious, savvy in business, and a lifelong learner.   She thrives on a good challenge.

Throughout her career, she’s been fortunate to work for businesses on the cutting edge of cultural change. Leading different functional areas from HR, quality and training to sales and marketing, allowed Julie to not only learn how to successfully grow businesses, but also how to align the team and talent to accelerate revenue growth.

Yet, she wanted more worry-free sleep at night, not constantly thinking about the revenue line. Too often she saw her businesses get stuck because their plans got overly complicated, causing conflicting priorities for the team and inactivity on where and how to grow next. Now, KnotMagic clients are benefitting from Julie’s 25 years of business experience, her team and network of experts, and her passion for growing businesses.

Meet Rebecca. Strategist. Coach. Optimizer.

At Rebecca’s core, she is a Business Strategist. She specializes in delivering growth strategies rooted in the voice of customer insights and pressure tested with data. Rebecca brings 17 years of experience in bridging the gap between product development, sales, and marketing to identify growth opportunities. Empowering women in their personal and professional lives is a passion that has extended past Rebecca’s 15-year career at Harley-Davidson through her work at KnotMagic and Women’s Leadership Group. 

She uses her philosophy, that the individual’s unique strengths are an organization’s greatest assets. Rebecca works to help individuals identify their natural strengths to inspire each to reach their top potential. She believes that sincere encouragement is the most impactful tool available, and easily creates open and honest relationships that are built on trust.

Meet Hana. Writer. Content Creator. Researcher.

Hana recently graduated from the University of Wisconsin – La Crosse with a B.S. in Communication. At UW- La Crosse, Hana held various leadership roles as Vice President of External Affairs for the Student Philanthropy Council, Event Planner for the Union Programming Board, and Building Manager for University Centers.

Hana specializes in digital marketing, brand messaging and conducting research. She enjoys helping businesses connect the dots between their digital marketing efforts with their brand identity.

Meet Jennifer. Builder. Organizer. Connector.

Jennifer is a marketer by trade having helped startup, emerging, and Inc. 5000 fastest-growing companies achieve national recognition and sustainable growth. She brings 10 years of experience in effectively building brand foundations, steering brand perceptions, and managing strategic initiatives for service and product organizations. 

Whether it’s defining brand messaging, developing a functional website, orchestrating logistics for events, or creating visually appealing content, she prides herself on looking at challenges as opportunities. Jennifer by nature is a time management and organization guru having led lean marketing departments through complete re-brand initiatives, brand and product launches, and employee engagement campaigns. With her roll up the sleeves attitude, she enjoys connecting resources, coaching teams through processes, and being the cheerleader in the room to get work done. 

A Cross Functional Team Fit To Your Budget

Simply put, we walk the talk, and we have the experts to do it.  While our main focus is new revenue and team development, we realize that a business is multi-dimensional.  Our team includes marketing agency experts, sales generators, system analysts, market researchers, business coaches, and strategic leaders.  But we don’t want you to budget with that in mind.  Our structure is set up to bring in the talent or even connect you to the talent separately based on the challenges you present.

Our Customer Promise.
Accelerating Your Business and Talent.

We are always transparent and authentic.

We build in learning, so your system is successful and sustainable. 

We’ll listen to understand where you’re at in your business, so we align the right path, program, and resources.   

We measure to track progress because we aren’t afraid to guarantee results.

We like to have some fun, otherwise, what’s the point!